“The glasses I wanted to create are both elegant and technical, refined and sporty, modern and traditional, sophisticated and simple. At the same time.
I designed them to be able to wear them myself, not finding glasses that I liked. They are multifaceted, with multiple reflections. In the image of ambivalence, of the multitude of contradictory ideas that I always have. I am rational and I am creative. I am selfish and I am selfless. Both at the same time. Designers, brands, society do not grasp this multiplicity and we tirelessly put in boxes. The box of the performance. The box of the force. The box of tradition. This monolithism is over. It is the digital revolution that is at work, it sweeps all the structures of society. The digital era in which we enter is similar to that of the Renaissance.
To realize and accept this multiplicity frees me. It makes me crazy.
And a crazy desire to have a cow as the logo of the brand.
A cow with style, who does not take herself seriously, an authentic cow, playful, free.”